Promotion Uplift
Let JustEnough forecast the actual uplift you’ll see from a future promotion. By looking at the promotional uplift, you ensure that adequate inventory will be sent through the DCs and into stores while the promotion is running. In addition, you can determine the right amount of product to order so you don’t end up with excess once the promotion is over.
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Margin & Revenue Impact
See the margin and revenue impact a promotion will have both for the period of the promotion and the period afterwards.
With JustEnough, you can see, for example, that a promotion merely accelerates demand from one period to another with no overall uplift in demand yet with a loss in overall margin.
You can also determine the impact a promotion has on a category. For example, you may find that your promotion increases demand on an entire category, which means you are running a solid promotion. However, you may also find that another promotion benefits one of your brands at the expense or another. This could mean lower overall margins.
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